Role of Entrepreneurship in Creating Sustainable Families

Sheatwork surveys the role of women entrepreneurship and what is its resounding impact on International Day of Families (May 15)

Highlighting the importance of families as basic units of society and the seriousness of the question of its sustenance is comes into the spotlight on International Day of Families, which falls on 15th May every year.

This day, proclaimed by the United Nations General Assembly, reflects the importance that the international community attaches to families as basic units of society, plus its concern regarding their situation around the world. The annual observance of the International Day of Families reflects the importance the international community attaches to families and their role in development.

Although families all over the world have transformed greatly over the past decades in terms of their structure and as a result of global trends and demographic changes, the United Nations still recognizes the family as the basic unit of society. The International Day of Families provides an opportunity to promote awareness of issues relating to families and to increase knowledge of the social, economic and demographic processes affecting them. Every year, it inspires a series of awareness-raising events, including national family days. In many countries, this day is an opportunity to highlight different areas of interest and importance to families. The International Day of Families spurs off many activities, which include workshops and conferences, radio and television programmes, newspaper articles and cultural programmes highlighting relevant themes.

The theme for 2019 is: “Families and Climate Action”.

The 2019 observance focuses on families, family policies and major targets such as: improving education, awareness-raising and human and institutional capacity on climate change mitigation, adaptation, impact reduction and early warning and integrating climate change measures into national policies, strategies and planning.

Here the role of women entrepreneurship comes in – to promote awareness of issues relating to families. And, also to increase knowledge of the social, economic and demographic processes affecting them.

With the woman stepping ahead to become an entrepreneur, managing her own business, it puts the focus on the family that she is part of, which forms an entity that supports her too. But then, there are many challenges that come in her way. And, trying to get her business going, the family that she belongs to also comes into the picture; it show throws light on how she can make her family sustainable through her business venture.

 As India continues its rapid economic growth, women in the country struggle against discrimination and inequality. Many women-led social enterprises work on empowering women and solving women specific issues. Women entrepreneurs can play a key role in addressing societal challenges, and in the long run, contribute to the GDP.

Women’s economic empowerment is central to realizing women’s rights and gender equality, and it includes women’s ability to participate equally in existing markets; their access to and control over productive resources, access to decent work, control over their own time, lives and bodies; and increased voice, agency and meaningful participation in economic decision-making at all levels from the household to international institutions. It is noticed that when more women work, economies grow. Women’s economic empowerment boosts productivity, increases economic diversification and income equality in addition to other positive development outcomes. So, sustainability expands from her family to the outer circle of the country’s economic development.

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