Family is the Biggest Motivator for 78% of Women Entrepreneurs in Tier II, III Cities: Finds Tide’s Survey

entrepreneur.com

Tide in India, the business financial platform, is launching the first Bharat Women Aspiration Index (BWAI) to champion women-led small businesses in India. The index highlights the motivations, aspirations, and challenges faced by women entrepreneurs in India’s tier II and beyond cities. According to the findings of the first report, 63% of women said that they benefited from mentorship while building their businesses. As per the official release, Tide India surveyed over 1,200 new and existing business owners across age groups of 18–55 years of age from tier II and cities for its first BWAI. Read More